Developers love Heroku for its elegance and simplicity, but integrating Heroku applications with Salesforce has historically been a complex and time-consuming process. To address this, we’ve introduced Heroku AppLink, a powerful new tool designed to streamline the integration process.

Heroku Postgres is one of the world's largest managed data stores. Our customers rely on Heroku Postgres to store valuable data, which powers a range of experiences and services they build on Heroku. Salesforce Data Cloud integrates all your company's data into the Einstein 1 Platform, creating a comprehensive customer view for personalized engagements, analytics, and AI.

When businesses bring data from Heroku Postgres into Salesforce Data Cloud to create unified customer profiles, they can deliver highly personalized user experiences and give them a competitive advantage.

Today, we‘re excited to announce the launch of the Heroku Postgres Connector, now part of the Salesforce...