All posts tagged with Customer Data


We recently sat down for a chat with Bill Curtis, a co-founder and the CTO of Sweet Tooth (Now Smile.io), a points and rewards app for online stores worldwide.

What has been your greatest challenge?

We’re serving way more data today than we ever have, so scaling is mission-critical. In the past, we’ve struggled with traffic spikes. For example, there are seasonal spikes, like Black Friday or Cyber Monday. There are also spikes from merchant activity, such as load testing stores or importing a large number of orders.

I recently tweeted our requests-per-hour graph. It showed that during the huge spikes for this year’s Black Friday and Cyber Monday, our product availability was seamless on...

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