Posts by Sara Dornsife

Congratulations to Plated, Zoobean, and Breathometer on Shark Tank

We love seeing our customers’ successful and gaining recognition for the amazing businesses they are building. So, as you could imagine, we were thrilled to learn that a Heroku customer was featured on ABCs Shark Tank last Friday, with two more being featured over the next couple weeks.

Plated - Aired 4/4 at 9pm ET on ABC

plated_logo Plated, a New York City-based food/tech company, aims to make it simple and fun for people to create healthy, homemade dinners by delivering fresh ingredients and chef-designed easy-to-follow recipes directly to your door. With delivery now available to 80% of the USA, Plated is likely available to you.

After Plated’s launch in November 2012, the company was featured...

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PyCon Montreal - April 9 - 17, 2014

We are really honored to be a part of PyCon again this year. We have a big booth in the expo hall and a bunch of people who are really looking forward to attending and who are there to answer questions, hack on code, troubleshoot, or shoot the ….

Enter to win:

While you are in our booth, you can enter to win $500 (in cash or credits) toward the open source-related project, user group, meetup, or organization of your choice. Ask at the booth for details.

Here’s who is going to be there this weekend:

Craig Kerstiens (@craigkerstiens)

Dave Gouldin @dgouldin)

Dominic Dagradi @dddagradi)

Francis Lacoste (@fjlacoste)

Greg Stark (@zkzkz)

Jacob Kaplan-Moss (@jacobian)

Jamu Kakar (@jkarak)


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Heroku at the AWS Summit SF - Wed March 26th

AWS Summit SF is coming up on Wed March 26th at Moscone South. We are thrilled to be sponsoring the Developer Lounge. Heroku engineers and staff will be available throughout the day to answer your questions about Heroku; developing Ruby, Python, and Node apps on Heroku; Heroku Postgres; and the architecture of apps using both Heroku and AWS.

If you plan on attending, please stop by, say hello, and bring your questions. Or you can just play ping pong. If you would like to set up an appointment for a specific time, please send us an email.

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SxSW Starts Today!

SxSW Interactive starts today. The crowds have arrived, the sessions have begun, and the ExactTarget Orange Oasis is open. Please stop by and say hello at the Heroku purple pavilion there, or schedule a private meeting or demo.

Check out the SXSW Fitbit Leaderboard from ExactTarget while you are here. This Heroku app logs and tracks your steps at SxSW. You can join the Leaderboard by logging into Fitbit, and sending a mail to

Also join us for the Heroku SxSW meetup on Sun from 5 - 8p. We'll have food, a haiku poetry slam, and drinks.

Have a great (and safe) SxSW, and hope to see you there. The Heroku Team

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Join us at SxSW Interactive

Every year tens of thousands of people descend on Austin, TX for SxSW Interactive to learn about the latest in digital technologies. This year Heroku is descending as well and we want to see you there.

Orange Oasis

Fri., March 7th and Sat., March 8th Brass House - 115 San Jacinto Blvd (@ 2nd St)

Heroku will be a part of ExactTarget’s Orange Oasis at Brass House. Close to the convention center, but out of the noise and crowds of SxSW, we’ll have a Purple Pavilion inside the Orange Oasis. Please stop by and say hello, or schedule a private meeting or demo with one of sales or technical reps.


Friday, March 7th

  • 1p - 4p Meetings and product demos
  • 4p - 6p Join us for Happy Hour


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Why Heroku Adopted a Code of Conduct Policy and Sponsored The Ada Initiative

Editor's note: This is a guest post from Rikki Endsley. Rikki Endsley is a technology journalist and the USENIX Association's community manager. In the past, she worked as the associate publisher of Linux Pro Magazine, ADMIN, and Ubuntu User, and as the managing editor of Sys Admin magazine. Find her online at and @rikkiends on Twitter.

A code of conduct is a signal to attendees that conference organizers have carefully considered the issues involved with attending events, and that they want to make their conference welcoming and safe for everyone. Heroku recently adopted an event sponsorship policy that shows that the company recognizes the importance of formal...

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Message Queues, Background Processing and the End of the Monolithic App

Editor's note: This is a guest post from Ken Fromm and Paddy Foran at's services are designed for building distributed cloud applications quickly and operating at scale.

Platform as a Service has transformed the use of cloud infrastructure and drastically increased cloud adoption for common types of applications, but apps are becoming more complex. There are more interfaces, greater expectations on response times, increasing connections to other systems, and lots more processing around each event. The next shift in cloud development will be less about building monolithic apps and more about creating highly scalable and adaptive systems.

Don’t get us wrong,...

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Heroku at Dreamforce - Nov 18 - 21

It’s hard to believe the scale or imagine the energy that is Dreamforce. As part of the Salesforce Platform, a platform with a growing developer community and an amazing range of technologies, Heroku will join the party November 18-21 in San Francisco. This is a big deal for us.


A few weeks ago we announced the Salesforce $1 Million Hackathon. By the way, that’s $1 million cash, the single largest hackathon prize in history. The response from our developer community has been fantastic – the winning app will be undoubtedly amazing.

Heroku will also be a big part of developer workshops, the genius bar, several demo stations and a whole list of sessions. Extra bonus, the DevZone...

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Interview with Heroku's Mattt Thompson: The Incredibly True Story of Why an iOS Developer Dropped His CS Classes and Eventually Learned How to Fly

Editor's note: This is a guest post from Rikki Endsley.

In this exclusive interview, iOS developer Mattt Thompson opens up about the moment when he realized he'd become a programmer, why he dropped his computer science classes, and what he does AFK.

Had Mattt Thompson followed in his parents' footsteps, he'd be a musician now instead of a well-known iOS developer working as the Mobile Lead at Heroku. Matthew “Mattt” Thomas Thompson was born and raised in the suburbs of Pittsburgh, Pennsylvania, by parents who are both musicians, play in the symphony, and teach music. Whereas his sister took to music growing up, Mattt kept going back to his computer. He says he couldn't...

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$1 Million Hack - $99 pass FREE for a limited time

As we previously announced, is hosting a $1 Million Hackathon for the most awesome mobile app built using Salesforce Platform, which includes Heroku. It's taking place now and culminates at Dreamforce in San Francisco.

For a limited time we are making it FREE ($99 value) to participate in the Salesforce $1 Million Hackathon. Sign up for the Hacker Pass and you will get access to the Hackathon plus all the great content and activities in the Developer Zone at Dreamforce.

Additionally, the first 500 people to use the promo code HEROKU when registering will receive a $200 Heroku credit on-site at the Hackathon.

Get your FREE Hacker Pass and $200 credit when you register...

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Compete to win the Salesforce $1 Million Hackathon

How would you like to win $1 million in a hackathon? Seriously.

As you know, Heroku is part of the Salesforce Platform. A platform with a growing developer community and broad range of technologies that developers have used to create amazing solutions. So at Salesforce, we thought we’d cook up a little surprise. OK, a huge surprise: the world’s first hackathon with a single $1 million prize.

It’s on. Come to Dreamforce. Build a next generation mobile app. And win a million bucks. Really. What better way to say thank you to our developers than to put on the biggest onsite hackathon in history. Today, we are thrilled to launch the Salesforce $1 Million Hackathon!

Here's how to get...

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How SpaceGlasses Builds the Future with Heroku

Editor's note: This is a guest post from Michael Buckbee of Meta/SpaceGlasses.

SpaceGlasses are augmented reality glasses that actually work. They let people control systems with a gesture, see virtual objects on top of the real world and create technology that would make Tony Stark proud.

Prior to joining Meta, I had developed and managed a number of high traffic Rails sites. I was brought on to help move the company’s website from a single static launch page to being an e-commerce platform and to help lay the groundwork for the company’s app store.

We chose to build on top of Heroku as we are moving very quickly, need to have a lots of flexibility and don’t have the time or budget...

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Heroku Platform API Hack-a-thon June 20th in SF

The new Heroku platform API is out in public beta. Come join our API team for an API Hack-a-thon on June 20th at Heavybit Industries (9th and Folsom) for an in-depth look. Doors open at 6:00p.

This hack-a-thon is not a competition, but an in-depth look at the beta release - a chance for you to ask questions and provide feedback to the Heroku API team.

Heroku’s API lead, Wesley Beary, will start the evening with a live presentation on the design and possibilities of the platform API. We will then have until 10:00p to talk to Wesley and the rest of the API team to ask questions and hack on code as well as enjoy a little food and drink.

Space is limited, so register today.

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London Fork-a-thon

On 15 May, join Heroku for the London Fork-a-thon, a hack-a-thon-like event (hands-on and live coding), where Heroku engineers will be available to answer any questions you might have regarding Heroku in Europe, and to help you to fork your app to the Europe region.

Space is limited, register now.

Heroku just announced the release of the Heroku Europe region in public beta. The Europe region runs apps from datacenters located in Europe and offers increased performance for customers located in that region.

We're calling this a "fork-a-thon" because fork is the fastest way to move your app to the Europe region. Heroku fork allows you to copy an existing application, including...

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What’s Happening at Waza

Waza (技) 2013 is only a week away and the schedule is packed with amazing speakers and hands-on craft experiences. We can’t wait to share this day with all of you. If you haven’t yet, register now before it’s too late!

This year, Waza will have three stages with a total of 20 talks. The rest of the venue is packed with lounges, co-working spaces, snack and beverage stations, and, thanks to our sponsors, all kinds of interactive, craft-based activities to fuel your creative mind.

##Hands-on Crafts

In addition to our great sponsored happenings, we have quilting, dye-making and printmaking artists on hand. Come experience their unique crafts, hands-on and up-close.

Quilting and Dye-making:...

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Waza 2013 - Keynote Speakers

Waza (技) 2013 is less than a month away and we are excited to have a full lineup of speakers who will be talking about their perspectives on art and technique. In between the talks, take part in an unique blend of conversation and craft through the hands-on workshops led by artisans teaching their trades from origami creations, to take-home woodblock prints, and even a hand-crafted and dyed quilt. Take part in this celebration of skill and making at Waza 2013.

Waza Keynotes:

Michael Lopp: Rands in Repose

Michael has been blogging since 2002 as his alter-ego Rands in Repose.

Our favorite recent quote: "Engineers don’t hate process. They hate process that can’t defend...

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Registration for Waza 2013 is now open

The Concourse - San Francisco February 28, 2013

Heroku’s Waza (技), the Japanese word for art and technique, is an immersive one-day developer experience focused on craft. Throughout the event you will find technical sessions with added experiences in music, art and technology. The event features technical sessions, hands-on workshops, great food, and traditional music.

Registration is now open! Tickets are $300.

Last year’s event sold out in a matter of hours. Don’t risk missing out this year -- join us for Waza on February 28th, 2013 at the Concourse in San Francisco.

We are excited to announce the following speakers:

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Announcing Heroku Enterprise for Java

A year ago we we launched Java support with the ability to deploy Maven based Java applications using Heroku’s familiar git based workflow. Many customers, like Banjo, have since taken advantage of the new capabilities and built a wide variety of Java applications on the platform.

With the introduction of Java support, we are seeing growing interest from larger enterprises who are often heavy Java users and who are looking for a platform like Heroku to increase the speed of application delivery.

Today, we are announcing Heroku Enterprise for Java, a new product that makes it simpler than ever for enterprise developers to create, deploy and manage Java web applications using their...

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